We are proven designers and applicants of creative and ambitious business development and marketing activities (web strategies, paid search, e-mail and social media campaigns). As BBB is a small business start-up, with slim financial resources, we are accustomed to providing administrative support that makes the best use of every single available Euro. For this, we are always looking for the best use and implementation of guerrilla marketing strategies to promote our Corporate and Executive Education Events with the min cost, while at the same time sky-rocketing our reputation.
One way to do that is to align forces with the leaders in the local business community who believed in us and were our sponsors.
For this, we created, organized, marketed, promoted and executed highly successful public events that attracted interest, respect and brought revenues in the long run.
Here is an example
We worked very closely with Japanese Ambassador in Athens, Mr. Takanori Kitamura (2009) to organize, promote and execute Business Events, attended by 500 top Greek entrepreneurs and managers at the Athens Concert Hall to celebrate the 110th Anniversary Greek-Japanese Friendly Ties.
Finding out from Customers what they need, put together the best people to do what the Customers need, and then sell, market and create the public relations buzz about the activity, the product, the service, the programs and the events is what we do at BBB since the very beginning. Throughout all these years we have developed, marketed, organized and implemented a number of executive education open events and roundtables for “C” level executives, bankers and entrepreneurs. This activity has very successfully taken place in Switzerland (2012), Turkey (2011), Greece (2010, 2011 & 2012) and, Cyprus (2010, 2014 & 2015).
We have successfully recruited such renowned speakers as Professors Nouriel Roubini and Jamie Rubin (Assistant Secretary of State for Public Affairs and Chief Spokesman for the State Department and Secretary Madeleine Albright’s right-hand man from 1997 to May 2000 during the Clinton administration), and leveraged their presence in the area to meet with the highest level political, financial and business officials to establish consulting and follow-on continuing executive education activities, in which we were the chief administrators, the leading advisors, the key facilitators and the project managers.